"The Standard" 200ml Self Tanning Mousse
500 in stock
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Benefits
Benefits
• Natural-looking, buildable color
• Quick-drying, non-sticky formula
• Hydrating ingredients including aloe vera and vitamin E
• Suitable for all skin types
• No orange tones or artificial smell
• Develops in 4-6 hours
How To Apply
How To Apply
How to Use
- Exfoliate 24 hours before application to create a smooth, even base.
- Apply to clean, dry skin using a tanning mitt for best results.
- Blend in circular motions, taking extra care around elbows, knees, ankles, hands, and feet.
- Let dry for 10 minutes before getting dressed. Wear loose, dark clothing while your tan develops.
- Rinse after 4–6 hours to reveal a natural golden glow.
- Moisturize daily to keep your tan looking smooth, even, and longer-lasting.
Ingredients
Ingredients
Our clean formula features DHA (Dihydroxyacetone) derived from sugar beets, organic aloe vera, vitamin E, and green tea extract. Free from parabens, sulfates, phthalates, and synthetic fragrances. Complete ingredient list: Aqua, Dihydroxyacetone, Aloe Barbadensis Leaf Juice, Glycerin, Camellia Sinensis Leaf Extract, Tocopherol, and natural fragrance.
Clean at Sephora
Simply Mae was created to be the first fully clean self tanner formulated to align with Clean at Sephora ingredient standards. Our mousse avoids common no-go ingredients like parabens, sulfates, phthalates, mineral oils, and synthetic fragrance while using skin-loving botanicals for a natural, streak-free glow.
Clean at Whole Foods
Our formula was made to bring Whole Foods-style clean body-care standards into self tanning. Instead of harsh fillers or questionable additives, Simply Mae uses a plant-forward blend with clean tanning actives, aloe, glycerin, and botanical extracts for a glow you can feel good putting on your skin.
Clean at Credo
Credo’s clean standard is one of the strictest in beauty, and Simply Mae was formulated to follow that same higher-bar approach. We leave out the “dirty list” style ingredients found in many traditional beauty products and focus on vegan, cruelty-free, skin-friendly ingredients that deliver color without compromise.
INNACOS Green & Clean
Simply Mae is made to align with INNACOS Green & Clean standards: vegan, cruelty-free, and cleaner than conventional tanning formulas from the start. With naturally derived tanning actives, hydrating ingredients, and essential-oil-based fragrance, it gives you a believable tan without the typical harsh self-tanner feel.
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Our Clean Beauty Promise
At Simply Mae, we believe you shouldn't have to choose between a beautiful tan and clean ingredients. Our self-tanning mousse is formulated with naturally-derived DHA and skin-loving botanicals, completely free from parabens, sulfates, and synthetic fragrances. Every product is vegan, cruelty-free, and designed with your skin's health in mind.
FAQ - About "The Standard"
What makes Simply Mae different from other self tanners?
What makes Simply Mae different from other self tanners?
Simply Mae was created to be a cleaner, skin-first self tanning mousse without the heavy smell, sticky feel, or orange finish people usually expect from self tanner. The formula is designed for natural-looking, buildable color, quick drying wear, and a streak-free glow that develops in 4–6 hours.
Is “The Standard” good for sensitive skin?
Is “The Standard” good for sensitive skin?
Yes, the formula is made with skin-supporting ingredients like aloe vera, glycerin, panthenol, green tea, and licorice root extract to help keep the skin feeling hydrated and comfortable. It is also made without parabens, sulfates, phthalates, or synthetic fragrance, making it a cleaner option for anyone who wants a more thoughtful self-tan.
Will it make me look orange or smell like typical self tanner?
Will it make me look orange or smell like typical self tanner?
No. “The Standard” was made to give a golden, natural-looking tan without orange tones or the usual artificial self-tanner smell. It uses clean tanning actives like DHA and erythrulose to help create a smoother, more believable glow
How long does the tan take to develop and how long does it last?
How long does the tan take to develop and how long does it last?
How long does it take to develop? Our mousse develops in 4-6 hours for a natural glow. Leave on overnight for a deeper tan. Will it stain my clothes? Once fully dry (about 10 minutes), our formula won't transfer. We recommend wearing loose, dark clothing during development.
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